Big Bad Tough Guy is a musical journey that began in the back of an old pickup on lunch hour at the corporate job. It was 1994. One guitar and one vision. None of the three band mates were big, bad, or tough and so the name was born. Big Paul, Big Joe, and Big E couldn't stop the fever. The road to greatness began with 'My Pickup's Broke (and so am I), the first monster ballad that defined a generation of Wal-Mart faithful. The fans soon united behind classics like 'Cheesesteak' and the 'Grocery Song.' Beer flowed at the gigs and the mantra was born. 'Men must not be judged by wealth, education, or how much beer they have in their fridge. Rather, men must be judged on how much of that beer they are willing to share.' Grab a CD, pop a coolie, and invite the neighbors over for some pork rinds. Play it loud. Change your world.